SpiceRoute — Masala box packaging design
fmcg

Project details




SpiceRoute needed professional product packaging design for a premium masala gift box and inner sachet system. We designed a rigid carton with bold variant colours, heritage illustration accents, and a clear SKU grid for wholesale and modern trade.
This work is part of our product packaging design service for Indian FMCG and retail brands — from labels and pouches to cartons and premium rigid boxes.
Project brief
- Festive masala box for multi-pack gifting
- Inner pouch labels sharing one master grid
- Strong shelf blocking in spice aisles
Design approach
- Brand block: Logo, variant coding, and hierarchy tuned for retail and e-commerce thumbnails
- Compliance layout: FSSAI, weight, ingredients, and barcode zones aligned to printer dielines
- Shelf impact: Colour, typography, and photography direction for quick recognition in aisles
Deliverables
- Carton dielines, inner label artwork, and lid graphics
- Print-ready PDFs with bleed and safe margins
- 3D mockups for sales decks and marketplace listings
Launching a similar SKU? See product packaging design for FMCG on companyprofiledesign.co.in.
Deliverable
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