CrunchBox — Coated snack packaging system

CrunchBox — Coated snack packaging system

Project details

CrunchBox entered the coated-snack aisle with a bold, youth-oriented product packaging design system. Each SKU highlights flavour intrigue on the front while keeping ingredient and allergen blocks scannable for parents and quick-commerce buyers.

Snack and confectionery launches map to our FMCG product packaging design workflow—from mood boards to shelf mockups.

Project brief

  • Three flavour variants with extension room for seasonal editions
  • Distinct colour territories per SKU with one cohesive logo block
  • Optimized for modern trade, q-commerce thumbnails, and planogram width

Design approach

  • Front panel: Flavour story and appetite cue without clutter
  • Back panel: Nutrition, bar code zone, and manufacturing details
  • Mockups: Pouch renders for Amazon, Blinkit, and in-store POS

Deliverables

  • Master pack artwork per SKU
  • Print-ready PDFs with dielines
  • Retail and e-commerce mockup set

Building a snack brand? Start with our product packaging design service for FMCG-ready artwork and variant systems.