GrainMark — Rice pouch packaging design

GrainMark — Rice pouch packaging design

Project details

GrainMark needed professional product packaging design for laminated rice pouches for basmati and sona masuri lines. Trust-led staple branding with grain photography, grade callouts, and weight variants for kirana and modern trade.

This work is part of our product packaging design service for Indian FMCG and retail brands — from labels and pouches to cartons and premium rigid boxes.

Project brief

  • 1 kg, 5 kg, and 10 kg pouch families
  • Clear grade and origin storytelling on back panel
  • Handle punch and gusset options for large packs

Design approach

  • Brand block: Logo, variant coding, and hierarchy tuned for retail and e-commerce thumbnails
  • Compliance layout: FSSAI, weight, ingredients, and barcode zones aligned to printer dielines
  • Shelf impact: Colour, typography, and photography direction for quick recognition in aisles

Deliverables

  • Pouch artwork per weight tier
  • Print-ready PDFs with bleed and safe margins
  • 3D mockups for sales decks and marketplace listings

Launching a similar SKU? See product packaging design for FMCG on companyprofiledesign.co.in.